Another player has emerged in the race to create a reliable AI video generator – none other than Netflix. Researchers from the streaming giant were involved in the development of Go-with-the-Flow, a new model that aims to provide an easy way to control motion patterns in video diffusion models.

Appearing hot on the heels of Tencent’s HunyuanVideo, the model lets users decide how objects in a scene will move simply by cutting and dragging. And it allows camera control and even motion transfer from one video to another.