Data visualization designer & data scientist Karim Douieb has created an ingenious website that reveals the popularity of your name across the years. Blending slick typography with data analysis, the site creates a shapeshifting graph, using the letters of your name to form a dynamic visualisation.
The site’s sleek design is certainly worthy of a spot on our list of the best infographics, thanks to its clean visuals and strong graphic appeal. Experimenting with variable fonts, the ingenious website is a perfect blend of classic design and typographical innovation creating a stunning reflection of modern graphic design.
Taking data from the 1930s all the way to the present day, Baby Names creates dynamic animated typography that warps to map the popularity of your name over time. “This was an experiment combining typography and data using variable fonts. Each letter’s height reflects the name’s yearly popularity, turning trends into a micro-visual story. It’s amazing how fonts can bring data to life!” Karim explains on Bluesky.
According to Fast Company, the immersive infographic uses the Flexible Variable Font by Stéphane Mattern which boasts adjustable height in addition to weight or size. The simplicity of the site paired with its sleek interactivity makes it a perfect intersection between data and design, bringing us into a new era of infographic creativity.
For more interactive design check out A24’s throwback movie campaign website that transports you straight back to the early 2000s. If you’re after more typographic inspiration take a look at the typography design concepts every designer needs to know.
