April Fools’ Day is special for us at Umeshu Lovers. Every year, the team creates a set of visuals based on well-known characters and worlds, all independently of any of our other ongoing projects and for a little fun.

Well, not just for fun to be honest. It’s also proved a great opportunity for us to showcase what we can do, and what we can bring to other worlds and IPs. In the past this served us well. For example, after co-founder and art director Sylvain Sarrailh posted his take on Yoshi’s Island, Illumination reached out to us, which is how we ended up working on The Super Mario Bros. Movie.